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Associate Product Marketing Manager

United States

Job Type

Internship

Workspace

Remote

About Us

Mela AI is a cutting-edge life coaching and companion app empowering Millennials and Gen Z to achieve their life goals through personalized, AI-driven tools and a supportive community. Mela helps you "Adult Better". Our beta is now live, and we are continuing to onboard more users as we refine the app and expand its features for 2025. This internship is not paid and ideal for someone who is looking for a college credit and/or hands on experience. This role can be for college credit and last 3-6 months long.

About the Role

We’re looking for a motivated Product Marketing Management (PMM)–focused Associate Product Management Intern to join our cross-functional product team. This is a hybrid role blending product marketing and product management. You’ll support user research, go-to-market planning, product positioning, and feature adoption while collaborating with Product, Marketing, and Design teams. This internship is ideal for someone looking for college credit and/or hands-on experience in a fast-paced startup environment. It is unpaid and can last 3–6 months.

Key Responsibilities:

  • Market & User Research

    • Conduct user interviews, surveys, and competitive research to inform product positioning and messaging.

    • Analyze usage patterns and feedback to identify opportunities for product improvement and feature adoption.

    Go-to-Market Strategy

    • Collaborate on go-to-market plans for new features, including messaging, launch planning, and in-app marketing campaigns.

    • Work with marketing to align campaigns with product releases and key moments in the user journey.

    Product Storytelling & Content

    • Write product messaging for in-app content, social campaigns, feature announcements, and onboarding flows.

    • Assist in crafting landing pages and App Store content that resonates with target users.

    Feature Development Support

    • Work with the product team to define feature success metrics and user flows.

    • Assist in drafting user stories, feature specs, and feedback loops to improve retention and engagement.

    Collaboration & Project Management

    • Act as a bridge between marketing and product teams to ensure product updates are effectively communicated and adopted.

    • Support launch timelines and cross-functional coordination.

Key Qualification

  • Background in marketing, business, communications, or a related field.Interest in product management and product marketing at tech startups.

  • Excellent written and verbal communication skills.

  • Analytical mindset and attention to detail.

  • Familiarity with analytics tools, or marketing platforms is a plus.Passionate about personal growth, mental wellness, or self-improvement tools.

What We Offer

  • Mentorship and career development opportunities.

  • Exposure to cutting-edge AI technology and product development processes.

  • A collaborative and supportive work environment.

  • The opportunity to make a real impact on people's lives.

Equal Opportunity Statement

Mela AI is an equal opportunity employer committed to creating a diverse and inclusive workplace. We welcome applicants from all backgrounds to apply.

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Eligibility 

Are you currently located in the US and are you legally authorized to work in the US without requiring sponsorship or a visa?

Internship Preference

Are you interested in a 3-month internship? Or a 6-month internship?

Internship Requirement

Are you able to work a minimum of 30-hours a week?

Internship Conpensation

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Avaliability

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